Senior Product Marketing Manager

Applied Materials is a global leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world. We design, build and service cutting-edge equipment that helps our customers manufacture display and semiconductor chips – the brains of devices we use every day. As the foundation of the global electronics industry, Applied enables the exciting technologies that literally connect our world – like AI and IoT. If you want to push the boundaries of materials science and engineering to create next generation technology, join us to deliver material innovation that changes the world.

Santa Clara,CA

You’ll benefit from a supportive work culture that encourages you to learn, develop, and grow your career as you take on challenges and drive innovative solutions for our customers. We empower our team to push the boundaries of what is possible—while learning every day in a supportive leading global company. Visit our Careers website to learn more.

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The Senior Product Marketing Manager is a senior individual contributor responsible for driving market adoption, commercialization, and growth of Applied Global Services (AGS) Service offerings. The role combines deep semiconductor process and equipment knowledge with strong business, marketing, and customer engagement skills to accelerate customer adoption of service-led solutions.

This individual will serve as the bridge between customers, Product Management, Service Business Units, Engineering, Sales, and Field Organizations to identify customer challenges, develop service value propositions, and drive penetration of AGS Managed Services across the installed base.

The ideal candidate possesses strong semiconductor manufacturing expertise, understands customer fab operations and maintenance strategies, and can engage credibly with engineers, manufacturing leaders, and executives while influencing service product adoption and business growth.

• Drive adoption, penetration, and growth of AGS Service offerings across strategic customer accounts and market segments.
• Develop customer-centric value propositions that demonstrate how AGS services improve equipment performance, uptime, productivity, reliability, maintenance effectiveness, cost of ownership, and operational excellence.
• Partner with customers and field organizations to understand fab operational challenges, maintenance strategies, process performance issues, and service opportunities.
• Leverage semiconductor process, equipment, and manufacturing expertise to engage credibly with customer engineering, operations, maintenance, and management teams.
• Define commercialization strategies, market requirements, and customer engagement plans that accelerate adoption of managed services, service agreements, and lifecycle offerings.
• Conduct Voice of Customer (VOC), market assessments, and installed-base opportunity reviews to identify growth opportunities and expansion strategies.
• Develop business cases, ROI/TCO analyses, executive presentations, and customer value assessments that support service adoption and investment decisions.
• Partner with Product Management, Service Business Units, Engineering, Pricing, Revenue Operations, Sales, and Field Organizations to align service offerings with customer needs and market opportunities.
• Create customer-facing presentations, sales enablement tools, case studies, and value-selling content that support field execution and customer engagement.
• Support executive customer reviews, strategic account planning, and service growth initiatives through strong technical credibility and business storytelling.
• Influence service portfolio strategy, roadmap priorities, and growth initiatives through market intelligence, customer insights, and semiconductor manufacturing expertise.

• Bachelor’s degree in engineering, Materials Science, Physics, Chemical Engineering, Electrical Engineering, or a related technical discipline.
• 10+ years of experience in semiconductor manufacturing, process engineering, equipment engineering, technical marketing, product management, service business, or business development.
• Strong understanding of wafer fab operations, semiconductor manufacturing processes, equipment lifecycle management, and customer production environments.
• Demonstrated expertise in semiconductor process technologies such as Etch, Deposition or related areas.
• Proven ability to engage and influence process engineers, equipment engineers, maintenance organizations, fab operations leaders, and executive stakeholders.
• Experience developing customer value propositions, business cases, ROI/TCO analyses, and commercialization strategies.
• Strong analytical, communication, presentation, and stakeholder management skills, with the ability to translate technical concepts into business value.
• Demonstrated success driving cross-functional initiatives and influencing outcomes in a global matrix organization.

• Experience with semiconductor equipment lifecycle services, managed services, service agreements, preventive maintenance programs, or aftermarket service business models.
• Strong knowledge of Etch, Deposition, or adjacent semiconductor process technologies.
• Understanding preventive maintenance, equipment reliability, and lifecycle optimization.
• Experience supporting strategic semiconductor accounts, executive customer engagements, and global customer programs.
• Experience developing service adoption strategies, customer success programs, or installed-base growth initiatives.
• Familiarity with recurring revenue models, lifecycle agreements, predictive maintenance, or managed service offerings.
• MBA, master’s degree in engineering, or equivalent combination of technical and business experience.
• Additional Information

Full time

Assignee / Regular